My name is Gary Knize, I am currently the Creative Director at BioPharm Communications located outside of Philadelphia in New Hope, Pennsylvania. My creative experience includes but is not limited to, web site design and development, branding, identity, print collateral and production.

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Latest project: Lotus Event Designs - Event planning folder, postcard and business card


Lotus Event Designs approached us with a logo and color samples to use for their corporate image and I designed this collateral using elements from the logo and stock imagery from various photo recourses.


Project Highlight: Citizens Bank Ballpark concessionaire signage

I designed these and numerous other signage located throughout Citizens Bank Ballpark at permanent locations, portable stands and two restaurants. The concessionaire is a joint venture involving ARAMARK, the Philadelphia Phillies and World Wide Concessions.

 

Project Highlight: BodyOlogy by Polysciences


Polysciences came to us with a new line of all natural antibacterial hand wipes and I designed this piece to reflect the natural look by using brush strokes from Illustrator and a scan of recycled paper.

Latest Project


New Travel Crest Unveiled
In the winter of 2011, the idea to develop a new crest for our Travel Soccer program was brought up in one of our General Membership Meetings. It was unanimous that we should move forward with the idea, and in late summer, 2011, a small committee was formed to develop the basic concept and design for a new crest. Special thanks to Travel Coordinator Kris Reiss, and club members Mike Suchanec and John Saugling, who worked with me on the initial Crest Development Committee. We took on the mission of “developing a fresh, new crest for QSC Travel Soccer that will be easily recognizable as the “brand” of a serious, top-level soccer program.” Our first step was to identify some existing logos and soccer crests that we liked, and pinpoint design elements that we wanted in our new crest, such as the basic shape, bold contrast, and possible color schemes.

We decided from the beginning that it was critical to have symbolism integrated throughout the design. For several months, we researched the history of the club and the town, and searched for some type of a “mascot” or symbolic figure to represent the club. We could not find anything that we felt strongly about, so we concluded that we would need to depend on bold shapes in the design, and that we would prominently feature the letters “QSC” as the brand of the club.

The colors were not chosen lightly – navy blue, white, dark red, black and metallic gold. We chose to feature the colors navy blue and white to carry on the tradition of the club. Both black and dark red represent the quality and attitude of our players on the field, since both symbolize strength and aggression. In addition, the red represents courage and speed, and was also chosen because Quakertown is often called the “Heart of Upper Bucks County”. The gold is symbolic of hope, success and optimism, and also represents “the gold standard”, - something QSC is striving to be in the soccer community.

Once we had the general design concepts and symbolism finalized, we solicited the general club membership for design ideas – and received several helpful ideas. Then, in early December I met with Graphic Designer Gary Knize, from Harleysville, to create the final logo. Gary and I went through at least a dozen different versions and updates after our initial meeting, during which time I gathered important feedback from the QSC Board.

Our committee had expressed a strong desire to create something that was fresh and modern, but still brought to mind the antiquity and deep history of our town. Working with Gary, I believed we have achieved our goal through the combination of different text styles – the modern boldness of the letters QSC, and the old-style script font used for “Quakertown, PA” on the banner. In addition to colors, we incorporated other types of symbolism: three white stripes on the blue background, to symbolize the three townships within the geographic area of the club – Richland, Milford and Haycock. We also included three stars, to represent the three Boroughs within club boundaries – Quakertown, Trumbauersville and Richlandtown. My favorite part of the logo is the use of the stars to “suggest” a soccer ball, giving it the inescapable feel of a soccer crest without coming right out and displaying a soccer ball.

The end result is a crest design that I think we can all wear with pride! In my opinion it is clearly one of the best around. I look forward to seeing it grace the uniforms of our travel players next year, and for many years to come.

Andy Graham
President, Quakertown Soccer Club

Client Says

Just wanted to send you a note of "Thanks" for a really great new catalog. I (and all the Hageys) are absolutely thrilled with new catalog! Thank you.

I am also so happy that it worked out for such an early delivery! Fantastic. We decided earlier to send it out as soon as we received it. So, the extra TWO weeks was great.

Gary, thanks for all of your patience as we went page-by-page. That seemed to work real well -- from my perspective at least. It's a pleasure to work so closely with you.

My best regards,
Shannon

Shannon, Hagey Tours

Services

My creative experience includes but is not limited to, web site design and development, branding, identity, print collateral and production.

Websites
Email campaigns
Brochures
Logos
Billboards
Annual Reports
Newsletters
Packaging
Invitations

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Contact

    Gary P. Knize
    215.256.4165
    549 Pioneer Circle
    Harleysville, PA 19438
    Email: Click Here!

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